London-based Hungarian artist Nównøis is a true innovator in the world of experimental pop music. With a background in R&B and trip hop, Nównøis, formerly known as NAGYEDi, crafts hypnotic soundscapes that blur the lines between various different genres. Her music is a captivating fusion of trance-inducing rhythms, atmospheric textures and emotive vocals, drawing listeners into a vivid sonic world.
Her creative output is influenced by her surroundings, with everyday noises and Eastern European folk music shaping her unique sound. Her ability to blend traditional elements with electronic production techniques results in music that feels both cutting edge and timeless.
First unveiling the Nównøis alias last year, she linked up with Levente Fegyverneky on the single “Golden Gray.” Followed up by a string of well-received singles throughout her breakout year, including the collaborative track “Making Headway (A Letter to Me)” with Lnoer, Nównøis has been building a gripping sonic world of her highly original alternative pop sound.
Now, Nównøis returns with her first new music of the year with the brand new single titled “Like a River.” Offering a mesmeric fusion of alternative R&B and a kaleidoscopic trip hop aesthetic filtered through an experimental lens, “Like a River” was self-produced by Nównøis with mastering from previous collaborator Lnoer.
Ushered in by the soft swells of fragile sonic textures, Nównøis enter to thread delicate vocal melodies as overlapping layers of backing vocals and hazy instrumental flutters wrap around her voice. Casting an immersive scene, the patter of metallic percussive shots adds a laid back rhythm as processed vocal sample sweeps drape a dark ambient fabric over the arrangement.
Dropping the beat out, Nównøis’ vocals return to spin soulful lines before reconstructing the track with intricate instrumental elements as her voice takes flight to soar above in the final moments. It’s a truly sensational showcase of the artist’s wildly creative creative vision, brought to life by her alluring vocals and an entirely original arrangement, all packaged up by her superb production skills.
Commenting on the single, she shares, “You might know the feeling when something compels you to continue working; in my case, writing and sharing music, even as a new mother with limited time. I wrote this song during those confusing and stressful moments when you’re trying to give 200% and feel like you’re losing your sanity.” With more singles lined up and her debut full-length record on the horizon, “Like a River” sees Nównøis continue to deliver compelling alternative pop music unlike anything else out there.
Listen to Like a River below
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