Alternative Pop from Tic Tic

Based between Norway and France, Tic Tic is an exciting duo that offers electronic sound design, emotionally anchored by a human quality, operating in a space where post rock atmospherics meet synth pop shimmer. Drawing inspiration from acts like Dead Can Dance, Massive Attack and Depeche Mode, Tic Tic build soundscapes that feel both futuristic and faded, like memories from a world just beyond reach.

Making their artistic entrance in 2017 with their debut EP, Where Do We Go, their first full-length album, Comfort in the Echo, landed in August 2020 via the Apollon Records imprint. The LP delivered a warm, slow-burning exploration of emotional impact and sonic detail, winning praise for its ability to blend synthetic precision with organic aesthetic.

Now, with a second album on the horizon set to drop in late autumn this year, the duo opens a window into what’s to come with their latest single titled “While the Shadows Grow.” It’s an epic reintroduction; moody, minimalist and emotionally charged throughout, built around singer Irene’s expressive vocals, the track pulses with a hypnotic synth line and a sparse yet insistent guitar riff.

Thematically, the song distils a meditation on the quiet weight of emotional responsibility, set against the backdrop of a somber Christmas Eve, the song reflects on the unseen burdens people carry and how those burdens often spill over, affecting others in ways they may never understand. The result is a track that feels cinematic in scale but profoundly personal in context, wrapped up in an immersive alternative pop soundscape.

Opened by Irene’s hushed vocals and the gentle strum of acoustic guitar, the arrangement steadily builds with the flicker of intricate guitar notes and soft touch of kick which injects a smooth rhythmic groove. Swelling with the pulse of gritty synth lines, the band casts a mesmeric sound of hazy indietronica where winding synth lines and fuzzy guitar tones collide while the dazzling vocal leads soar above, crafting a riveting slice of Tic Tic’s wildly original and utterly enthralling musical output.

Full of memorable melodic writing and truly enveloping instrumentation, “While the Shadows Grow” sees the duo serve up a gripping sound unlike anything else out there. With their highly anticipated second album on the horizon, 2025 is shaping up to be another exciting chapter in the thrilling musical adventure of Tic Tic. Commenting on the single, they share, “We wanted this song to have a raw and unpolished vibe. We always strive to create an organic and human sound.”

Listen to While the Shadows Grow below

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