Hailing from Nottingham in the UK, Joey Collins is a singer-songwriter and producer whose music pairs emotion with impactful energy. Since his 2017 debut double single “Desolated VS Elevated / Ulcer,” Joey has built a name for himself with a sound that’s both meaningful and boldly cinematic, making an impression in the alternative music landscape of the UK and beyond.
His catalogue reflects a restless, prolific spirit that’s constantly shifting yet always grounded in a sense of emotional truth. With every release, he digs deeper into his profound artistic expression, wielding songwriting as both a mirror and a compass. Going from strength to strength since his debut and clocking hundreds of thousands of spins on Spotify alone, in 2023 his debut full-length album Yin-Yang presented an epic 14-track journey that unpacks life’s contradictions.
As the title suggests, the record delivered a study in duality, of joy and pain, chaos and clarity, all filtered through Joey’s striking lyrics and immersive arrangements. From whispering confessions over delicate instrumentals to tearing through darker, more turbulent passages, Joey’s voice offers the emotional anchor in his gripping musical output.
Now bringing us the perfect taste of his sound, he shares his recent single titled “Is This What We’re Living For?,” s track that perfectly distils everything he’s become known for. “Is This What We’re Living For?” is a visceral, genre-blurring experience that finds him at the peak of his storytelling and sonic powers. “I wanted to create something that feels intense and cinematic,” Joey explains and he does just that, cutting alternative rock with electronic textures to build a thrilling soundscape.
Brought in by the ominous pulse of deep bass textures, the arrangement comes crashing in with storming drums and crunching guitars, crafting an instantly enveloping scene before simmering down for the verse where Joey’s delicate, emotive voice glides above the intricate shuffle of drums and atmopsheric tones. Building up the energy with gritty guitar stabs, the track erupts into an anthemic chorus of enthralling vocal leads and driving instrumentation, resulting in a riveting slice of pop-tinged alternative rock music.
Floating through a dreamy bridge of softly rattling percussive shots and elegant flutter of sax, the finale launches with raucous energy and an uplifting leap into a major key. Wrapped in a moody, dark aesthetic and packed full of invigorating energy, “Is This What We’re Living For?” sees Joey Collins lay down an incredible rock ride that’s equally memorable and exhilarating.
Listen to Is This What We’re Living For? below
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