Robin Shaw releases “Today’s Generation”

UK-based artist Robin Shaw first ventured into the music world aged 16 as a street dancer competing in local hip hop talent shows as well as appearing on the TV show Britain’s Got Talent. Originally hailing from South Norfolk and now based in Bressingham, the self-taught musician got his first break as a music act in 2016 after auditioning as a singer-songwriter in Soho, London.

Starting out with Regent Street Artists, he’s since gone fully independent and works with producer Chris Hall at studios in South Acton. With a passion for word play, he’s developed his songwriting to become a cunning lyricist, injecting his songs with relatable themes and conscious thoughts.

His music has struck a chord with listeners and tastemakers alike, gaining extensive radio support on stations such as BBC Introducing, London One Radio as well as international spins all over the world from Barcelona to Helsinki and Canberra to Los Angeles. Making waves in the UK and beyond he’s built up a strong reputation as an artist on the rise, which has seen him recently link with chart topping rapper Ironik on Robin’s hit “Fight or Flight”.

Now he’s back with a new track which throws down the very best of his creative offering. The new single, titled “Today’s Generation” is a fiercely catchy indie hip hop cut about various changes in the world from political movements and environmental issues to the current war in Ukraine.

In the works for over two years, the song was first started before the pandemic even began and draws influence from the Billy Joel classic “We Didn’t Start The Fire”, with Robin Shaw reeling off lyrics in perfect rhythmic harmony. With his latest single, the artist shows he’s well worth the hype and makes music that connects with anyone who hears it.

Listen to Today’s Generation below