ASH is a Beijing-raised and New York City-based artist ready to take the music scene by storm with her distinctive brand of alternative R&B. Her unique musical style is built on vocal layering, bilingual lyricism and intricately crafted electronic production. With a debut project, Holding Water, composed, written, produced and performed entirely by ASH herself, she’s set to showcase her extraordinary talent and creative vision to the world.
Growing up in an international community in Beijing, ASH’s musical journey was marked by a parallel commitment to traditional academics. Starting classical piano at the age of four, she expanded her musical repertoire during her teenage years by teaching herself guitar, bass and drums.
Despite her academic pursuits, which led her to the Ivy League’s Penn for her undergraduate studies, ASH’s passion for performing arts only intensified. Her time at The New School (NYC), where she received a scholarship to pursue a Master’s in Music, was pivotal in forming her creative vision. This period of intense artistic development culminated in her first project, which caught the attention of Grammy-award-winning mixing engineer Jeff Ellis.
“Infatuated,” the debut single from her upcoming EP Holding Water, marks the beginning of ASH’s highly anticipated career in music. This track showcases her superb songwriting, sophisticated production and powerful performance capabilities. “Infatuated” explores the complex emotion of falling in love with the idea of someone who ultimately isn’t right for you. With a heavy bassline laying the foundation, haunting harmonies, and slick synths weaving through the soundscape, ASH crafts a sound that’s at once immersive and powerful.
Brought in by the soft plod of the the bassline, ASH’s sultry vocals glide is at the gentle rattle of percussion and smooth instrumentation wrap around her voice. Both moody and shimmering in style, it’s a compelling artistic statement from a new artist who makes a sensational entrance with this grooving alternative R&B cut with slick guitar leads.
ASH’s creative intuition shines through in “Infatuated,” as she masterfully intertwines sound and meaning. The dynamic interplay between her emotive vocals and the lush production highlights her exceptional ability to convey complex emotions with sensitivity and vividness.
Commenting on the context of the single, she shares, “Everyone remembers when they were young and eager to experience love for the first time, and I think everyone also remembers how consuming that innocent desire could be. ‘Infatuated’ comes from that unrelenting desire, but more specifically from the heart wrenching experience of when your first partner is your first love, but you’re not theirs. For those who can relate to this, it’s a painfully different kind of first love — a kind in which you start experiencing your first love and first heartbreak pretty much simultaneously. ‘Infatuated’ captures how paralysing that is.”
Listen to Infatuated below
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