New music video from Logan Richard

Canadian artist Logan Richard is a truly unique talent, a songwriter who not only crafts compelling musical moments but also showcases virtuosity on the guitar. Hailing from Prince Edward Island, Richard has been developing his skills since his early teens, becoming a genre-fluid musician with a deep understanding of blues, rock and modern sounds.

With over a decade of experience under his belt, his music reflects a journey shaped by his diverse influences, family heritage and countless hours spent on stages across Canada. His love for music was sparked at a young age, inspired by his guitarist brother and the records his father would play at home. Artists like Stevie Ray Vaughan and John Mayer left a lasting impression on Richard’s sound, blending bluesy guitar riffs with modern pop stylings while his mother’s fondness of traditional fiddle music also played a role in shaping his musical identity. By the age of twelve, Richard was already performing live, fronting a blues band with fellow young musicians and quickly establishing a reputation as a formidable guitarist.

Throughout his career, he’s balanced his role as both a solo artist and a highly sought-after session musician, performing alongside some of Canada’s most exciting talents. From playing intimate blues venues to performing in grand historical theaters, he’s experienced a wide range of musical environments that have enriched his sound. His technical ability on the guitar, paired with his songwriting skill has earned him recognition as an award-winning artist, with many of his tracks featured in film and television.

First sharing his studio sound in 2017, he released his debut single “The Start” which he’s since followed up with multiple singles, EPs and two full-length records with his self-titled debut album in 2021 and Live at The Trailside the next year. Now, having recently singed to Outside Music, home to poolblood, The Weather Station and Abigail Lapell, Logan Richard brings us his latest release with the new single titled “Feels This Way.”

Co-produced by David Myles and Joshua Van Tassel, the song also marks one of Richard’s first collaborations with longtime creative partner Ben Aiken, with whom he’s worked since the start of his music-making journey. Setting a bouncy rhythm with soft guitar tones, synth touches and a steady snapping beat, his smooth vocals float above to deliver gentle melodies, resulting in an instantly catchy pop-focused indie jam.

With an infectious chorus brimming with grooving energy and bright vocals, slick acoustic guitar leads add flourishes add dashes of his musicianship panache throughout. Paired with the single is a music video directed by Bailey Dockendorff which features Logan performing the song cut with scenes that reflect the storyline of the lyrics, resulting in an engaging visual experience that perfectly pairs with Logan Richard’s superb new single.

Commenting on the video, he shares, “Feels This Way is a light-hearted song, so I wanted to keep the video the same way. The song tells the story in a very descriptive way, and the director nods at these descriptors in the video. It was shot over the course of two days in my hometown, Charlottetown, PE, and features a cast of my closest people, even my mom, for the dinner party scene.”

Watch the music video for Feels This Way below