Tru:FRAZ drops debut full-length record

Split between the UK and New Zealand for much of his journey, independent hip hop artist Tru:FRAZ has developed a sound based in the energy of underground boom bap. His music captures the chaos, contradictions and uncomfortable truths that shape everyday life, moving between brutally honest storytelling and a sharp sense of dark humour to explore addiction, grief, mental health and self-destruction through a creative identity divided between three distinct personalities.

Born and raised in England before moving to New Zealand, Tru describes himself as an ‘English Kiwi,’ a dual identity that’s informed both his experiences and musical perspective. His earliest influences included Oasis and alternative rock before artists such as Eminem, Biggie and Wu-Tang introduced him to hip hop. His discovery of the UK underground scene, through names including The Four Owls, Task Force, Split Prophets and Contact Play, helped shape the direction of his own music.

His move to New Zealand was partly motivated by a desire for self-discovery and a deeper understanding of his father’s origins, who died in a motorbike accident when Tru was seven, leaving memories that continue to inform his perspective. One recollection captures the mixture of affection and humour that runs through his storytelling, “One of my last memories of him was watching him do the Haka at a wedding and split his trousers halfway through. Of course he carried on.” It’s the kind of moment that could easily sit alongside the heavier reflections in his music, where grief and absurdity are seldom far apart.

Now, his debut album, Sesh Fiend Confession Tape, brings these different sides together across sixteen tracks, turning a turbulent chapter of his life into a deeply personal body of work. It’s album conceived as a collection of confessions as opposed to a clear account of the past. Written and self-produced by Tru, the project documents the highs, lows and destructive habits of a period that shaped him personally and creatively. Working from his home studio, he has built a DIY ethos around writing, recording and developing his own material, with DUX handling the mixing and mastering. Production contributions come from MANUEL, Lethal Needle, DUX, 3AM, Balance Cooper, Daga and Hidden Stash.

The album’s central concept revolves around the relationship between Fraser, Fraz and Frazzle. As Tru explains, “Fraser’s the human underneath it all. Fraz is the artist who picks the madness apart and turns it into art. And Frazzle… well, he’s normally the culprit who makes the material interesting in the first place.” These overlapping identities provide a framework for exploring the gap between experience and reflection, allowing serious contemplation to coalesce with ridiculous situations and biting humour.

Several tracks offer different entry points into that world; “Where U Been?” holds a special place as Tru’s first official single and his first experience properly editing a music video, combining footage from Queenstown, beneath the M40 near Uxbridge and the cliffs of Portugal. “Letter To My Soul” captures one of the record’s most personal moments, with its final verse leaving such a strong impression on the artist that writing it gave him goosebumps.

The album is also dedicated to Chloe, known to friends as Sploosh, whose influence helped inspire his musical journey. “She left a spark in me. This album was something I needed to make for myself, but I dedicate it to her. See you on the other side.” His recent single “Mad” closes with a super display of Tru:FRAZ’s slick rapped delivery and moody aesthetic where razor-sharp bars roll over the steady pulse of drums as soft piano notes and drifting string textures offset the intensity of his lyricism.

For Tru, finishing the record represents a significant achievement after five years of musical development and his guiding phrase, ‘detox to retox,’ captures the struggle to find balance, while another belief runs beneath the album’s confessions, “Everybody’s hiding something. I think we’re all just looking for someone we can show it to.” Having returned to the UK at the end of 2025, he’s rebuilding his vision, re-establishing Couch Records HQ and preparing to study Music Production & Sound Engineering at Point Blank Music School.

New collaborations are also taking shape, including an experimental EP with his brother NO M!ND and a planned rap duo with Naphtali. Yet Sesh Fiend Confession Tape remains the starting point, serving up a record that transforms personal chaos into creative expression and as Tru looks towards projects driven by increasingly ambitious storytelling and experimentation, his debut full-length record firmly plants him on the map of must watch acts in the international hip hop music sphere.

Listen to Sesh Fiend Confession Tape below