Dream Pop from Mimi Pretend

Los Angeles-based artist Mimi Pretend’s latest single, “Guys in LA,” lifted from her forthcoming EP Sick Eros, is an alluring, pop-focused heartbreak anthem that deviates from her usual moody dreamlike sound. The track is a perfect blend of introspective sad indie and lively pop beats, featuring Mimi’s signature haunting vocals layered over vibrating guitar tones, a thumping bassline and crisp percussion.

Recorded completely in her own bedroom and mixed alongside Chris Ostler from Black Honey, the song is a perfect summer jam to belt out of your car window as you drive by your ex’s house. The song’s infectious chorus is catchy and easily gets stuck in your head, making it a perfect choice for a break-up playlist.

Mimi’s inspiration comes from the depths of heartbreak and the aches and pains of love. She draws on her experiences to create music that’s deeply personal and relatable to her listeners in equal measure. However, she found herself getting stuck in the role of a girl who wallows in self-pity and can’t save herself. Her time at the California Institute of the Arts studying music forced her to write in new ways, pushing her to write more complex narratives that complemented her signature sound.

“Guys in LA” is a testament to her growth as an artist. It’s a departure from her previous work and showcases her versatility as a musician. The song is a celebration of the other Mimi, a fairy tale Mimi that exists in an alternate universe with old cars, haunted mansion pools, foggy beaches, bourbon, cloves, and a southwestern meets LA neo-noir, gritty aesthetic. The protagonist is taking all the misfortunes in stride, driving away in a getaway car, making it a perfect escape song for anyone going through a tough time.

Mimi’s vocals on this track are a stunning standout, with her unique voice weaving in and out of the driving beats, adding a layer of complexity to the track. The lyrics are relatable, exploring themes of heartbreak, self-discovery and coming to terms with the past. Mimi’s storytelling is exceptional, taking the listener on a journey through her emotions and experiences.

The production on “Guys in LA” is also excellent, with Chris Ostler’s mixing and mastering adding a layer of polish to the song. The track is well balanced, with each element given room to breathe, creating a dynamic soundscape that keeps the listener engaged throughout.

Overall, “Guys in LA” is a fantastic single that showcases Mimi Pretend’s growth as an artist. The song is a perfect blend of introspective sadness and lively pop, with relatable lyricism and exceptional storytelling that cuts deep; it’s a must-listen for anyone going through heartbreak or looking for a catchy summer jam. Mimi Pretend is definitely an artist to watch, and her forthcoming EP Sick Eros is sure to be a hit.

Listen to Guys in LA below