Xposure Music, an exciting new artist development platform, is breaking down the barriers that often hinder up-and-coming artists from getting their music heard by industry professionals. Founded by Gregory Walfish and Ryan Garber, this Montreal-based start-up aims to revolutionise the way musicians connect with A&Rs, producers and managers. By providing a platform that benefits both artists and those hoping to discover new talent, Xposure is breaking down barriers and unlocking doors to the music industry. Recently they even gave away a slot to perform at the Montreal Mural Festival in collaboration with MONTREALITY.
The platform operates on a simple premise: artists can join and submit their music to a wide range of industry insiders who set their own prices for various services. This includes options like written or video feedback, as well as live calls with executives. Artists can also choose to submit their music for free without a guaranteed response. This system allows artists to prioritise their outreach efforts and optimise their self-promotion strategies. For industry professionals, Xposure helps organise music submissions with specific filters based on genre, engagement, streams and whether the track is a song or beat.
Xposure’s roster of industry insiders includes notable figures such as Polo Molina, founder of Grassroots Music and manager of the Black Eyed Peas, as well as Kate Loesch, director of A&R at Capitol Records. By connecting artists with experienced professionals, Xposure aims to expedite artist journeys and encourage beneficial professional relationships. The platform also fosters positive interactions, building the future of music industry access within the Xposure ecosystem.
In an era where online viral fame can launch an artist to stardom, Xposure levels the playing field by providing equal opportunities for creatives across the board. By challenging the idea that algorithms should determine whether an artist is heard by top music executives, Xposure is giving artists a chance to skip the queue and get the same exposure as a viral TikTok success. It recognises that talent may not always align with social media exposure and ensures that talented artists are heard, regardless of their online presence.
With its user friendly interface and clear pricing structure, Xposure Music provides a valuable service for emerging musicians. By streamlining the feedback and discovery experience for artists, the platform also makes it easier for executives to engage with new talent. Xposure’s integrations with Chartmetric and Spotify further enhance the overall experience, enabling seamless access to important data and insights. As Xposure opens its doors to all artists, it’s got the potential to become a game-changer in the music industry, helping artists find their breakout moments and connecting them with the industry professionals who can propel their careers forward. Be sure to check out and signup to Xposure Music here.
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