Tamta announces upcoming London performance

Georgian-born and based between Athens and London, Tamta has walked a creative path paved by the idea that an artist should never be tethered to a single definition. Moving between music, fashion and performance, she works in a creative space where pop, techno, hyperpop and leftfield electronica collide, with each project offering another opportunity to explore new sonic spheres. Her work may invite comparisons with Charli XCX, FKA Twigs and Arca but Tamta’s voice and artistic identity remain entirely her own, driven by a desire to experiment.

With more than 300 million streams and views behind her, she’s represented Cyprus at Eurovision in 2019, performed at PRIDE events across Europe in front of tens of thousands and appeared in publications including Vogue and Marie Claire. She’s also collaborated with brands such as Mugler and Adidas, while taking on judging roles for X Factor in both Greece and Georgia. These achievements however appear less like a destination than a platform for whatever comes next and for Tamta, the challenge remains finding new ways to express herself and explore the boundaries between sound, identity and visual culture.

That creative instinct was on full display when she returned to London on the 9th of October for another sold out headline performance at Colours Hoxton. Transforming the East London venue into an immersive meeting point for experimental pop, underground club culture and queer expression, the show placed the audience inside a carefully constructed artistic world. By not presenting a conventional sequence of songs, Tamta structured the performance around a series of themed acts, allowing shifting moods, statement styling, choreography and atmospheric lighting to shape the experience.

The production drew on the spirit of her celebrated residency at SMUT, Athens’ underground queer techno club, while continuing to develop the universe of The Villain Heroine. The experimental project explores duality, transformation and self-definition, themes that have become central to her wider creative direction. Alongside recent releases and familiar favourites, the Colours Hoxton performance also offered an early window into the next stage in her artistic story. Reflecting on the evening, Tamta described the experience as an opportunity to take audiences deeper into a world that’s continued to grow since her previous London appearance, with the connection between performer and crowd making the night especially memorable.

Her next London appearance will take place on the 27th of November at Old Sessions House, where she’ll perform as part of RAW: Uncensored Storytelling & Live Music, presented by What Does Not. Under the theme of Culture, the event brings together live music, art, DJ sets and uncensored stories told by everyday people. Featuring eight selected storytellers, it offers a different environment from the immersive club-focused spectacle of Colours Hoxton, opening another avenue for Tamta to explore how personal expression can connect with shared experience.

The announcement arrives during a highly active period for the artist; in September, she made her runway debut at Natasha Zinko’s Pay Per View SS27 show during London Fashion Week, in collaboration with OnlyFans. Staged at Collins Music Hall, the immersive presentation examined identity, visibility and self-presentation in an age shaped by surveillance and livestreaming. Joining a cast that included Katie Price and Drea De Matteo, Tamta brought her established relationship with fashion into a new performance context. Earlier in the summer, she also appeared as a speaker at SXSW London, contributing to conversations around contemporary culture, AI and creativity.

Her musical output has followed an equally exploratory path with albums like Identity Crisis and The Villain Heroine charting an artistic progression unlike any other, while recent releases including “sprite” with TEO.x3 and “IN BERLIN” featuring Ellize continue to move between hyperpop, club culture and experimental electronic sounds. “sprite” also received Spotify editorial support through New Music Friday UK, adding to international attention from outlets including Wonderland, Mixmag, BBC Radio London and The Line of Best Fit.

Alongside her own work, Tamta is a co-founder of KIKI MUSIC GROUP, an independent label supporting forward-thinking artists through experimentation, collaboration and creative freedom. With a new album in the making and further performances ahead, her multidisciplinary world continues to expand and by not choosing between music, fashion and performance, Tamta is increasingly bringing them together, treating each as another language through which to explore what an artist can become.

Listen to Tamta below